Digital Campaign Organizer and Conservation Writer

The Nature Conservancy

LOCATION: Minneapolis

JOB FAMILY: Marketing & Membership
JOB NUMBER: 900007
SALARY GRADE: 6
FLSA STATUS: Salaried
SALARY RANGE: $60,000 – 70,000
 
A LITTLE ABOUT US

Founded in 1951, the Nature Conservancy is a global conservation organization dedicated to conserving the lands and waters on which all life depends. Guided by science, we create innovative, on-the-ground solutions to our world’s toughest challenges so that nature and people can thrive together. We are tackling climate change, conserving lands, waters and oceans at unprecedented scale, providing food and water sustainably and helping make cities more sustainable.  One of our core values is our commitment to diversity. Therefore, we strive for a globally diverse and culturally competent workforce. Working in 72 countries, including all 50 United States, we use a collaborative approach that engages local communities, governments, the private sector, and other partners. To learn more, visit www.nature.org or follow @nature_press on Twitter.

SUMMARY
The Digital Campaign Organizer and Conservation Writer is responsible for managing digital platforms for the Our Mississippi Our Future campaign and for creating content for the campaign including website material, social media posts, emails and call-to-action communications. The Digital Campaign Organizer and Conservation Writer will be responsible for writing and editing a variety of additional communications materials for the campaign and the Conservancy’s Minnesota-North Dakota-South Dakota chapter. The Digital Campaign Organizer and Conservation Writer will manage projects as assigned. This is a full-time regular position with salary and full benefits, located in Minneapolis, Minnesota.

ESSENTIAL FUNCTIONS
The Digital Campaign Organizer and Conservation Writer will work closely with colleagues and partners to develop and implement an integrated digital campaign that identifies and engages Our Mississippi Our Future campaign supporters, drives measurable online actions and deepens online and offline engagement. The Digital Campaign Organizer and Conservation Writer will be responsible for creating and executing social media strategy for both the Our Mississippi Our Future campaign and the Conservancy’s Minnesota-North Dakota-South Dakota chapter including writing, planning, organizing, reviewing metrics and optimizing posts.

As assigned, the Digital Campaign Organizer and Conservation Writer will manage a variety of chapter communication materials from start to finish including writing, editing, aggregating and incorporating edits, feedback and photo selection. Written products may include newsletters, magazine inserts, press releases, guest columns, letters to the editor, web content, executive-level speeches, brochures, fact sheets, video scripts and presentations. The Digital Campaign Organizer and Conservation Writer is responsible for updating and maintaining the chapter’s digital photo archive and selecting and providing photos for use in varied marketing and communications work. Reports directly to the Conservancy’s Director of Marketing based in Minneapolis, Minnesota.

RESPONSIBILITIES & SCOPE
·   Manages and implements projects.
·   Responsibility and accountability for meeting assigned project goals and objectives.
·   May serve as team lead on assigned communications projects.
·   Does not supervise staff but will coordinate the work of peers.
·   Resolves issues independently within program area.
·   Works independently without requiring detailed management review of general work.
 
MINIMUM QUALIFICATIONS
·  Bachelor’s degree in related field and 5 years related experience or equivalent combination.
·  Experience organizing and coordinating multiple projects.
·  Experience in digital organizing for a non-profit advocacy organization or an electoral campaign
·  Professional experience in writing for social media including Facebook. 
·  Experience writing and editing for one or more of the following: newsletters, news stories, features, profiles, magazine articles, guest columns and letters to the editor, web content, brochures, fact sheets, presentations, speeches and scripts for videos.

PREFERRED KNOWLEDGE, SKILLS & EXPERIENCE
·  Multi-cultural or cross-cultural experience preferred.
·  Experience implementing communication and engagement plans/strategies. 
·  Excellent writing and proofreading skills.
·  Familiarity with communication technologies and best practices. 
·  Experience leading or managing projects.
·  Experience in video production.   

ORGANIZATIONAL COMPETENCIES

Builds Relationships: Builds productive relationships by interacting with others in ways that enhance mutual trust and commitment.
Collaboration & Teamwork: Works collaboratively with stakeholders across levels, geographies, backgrounds, and cultures to improve decisions, strengthen commitment, and be more effective.
Communicates Authentically: Communicates proactively and in a timely manner to share information, persuade, and influence with the appropriate level of detail, tone, and opportunities for feedback.
Develops Others:
Takes ownership to help develop others’ skills, behaviors, and mindsets to help them maximize their workplace contributions.
Leverages Difference: Demonstrates commitment to harnessing the power of differences strategically; consistently sees, learns from, and takes strategic action related to difference; and demonstrates the self-awareness and behaviors to work across differences of identity and power respectfully and effectively with all stakeholder. Actively seeks to build and retain a diverse workforce and fosters an equitable inclusive workplace by drawing upon diverse perspectives.
Systems Leadership:
Thinks and acts from a broad perspective with a long-term view and an understanding of 1) the dynamic nature of large-scale challenges and 2) the need for integrating five key practices: skillfully engaging appropriate people; providing a clear process for change; taking a holistic view of situations; focusing on a small number of strategic actions, while learning from and adapting them over time; and being aware of how one’s own thinking or patterns of behavior may be limiting change.

This description is not designed to be a complete list of all duties and responsibilities required for this job.

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The Nature Conservancy is an Equal Opportunity Employer. Our commitment to diversity includes the recognition that our conservation mission is best advanced by the leadership and contributions of men and women of diverse backgrounds, beliefs and cultures. Recruiting and mentoring staff to create an inclusive organization that reflects our global character is a priority and we encourage applicants from all cultures, races, colors, religions, sexes, national or regional origins, ages, disability status, sexual orientations, gender identities, military or veteran status or other status protected by law.

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